Work is starting to heat up for a Bixby-made product as IcyBreeze ramps up production around the clock to introduce its portable cooler and air conditioner into dozens of Sam’s Club stores next month.
Starting in June, IcyBreeze will be rolled out in phases and made available for a brief period at about 56 Sam’s Club sites in Oklahoma, Kansas, Arkansas, Texas, Florida, Arizona and California, said Andrew Jenkins, CEO of IcyBreeze. Through these so-called “road shows” IcyBreeze will introduce a sampling of its product to certain Sam’s Clubs for about 24 days.
He noted that three Tulsa Sam’s Club sites, including the one in Tulsa Hills Shopping Center at U.S. 75 and 71st Street and those at 4420 S. Sheridan Road and 6922 S. Mingo Road will carry the product from June 11 to July 5.
The wheeled IcyBreeze ice cooler doubles as an eco-friendly portable air conditioner that can be used for camping or on the sidelines of sporting events in the summer heat. The cooler, which has ample room for food and beverages, has a rechargeable battery in the lid that can last up to six hours.
It features a two-cup holder and three-speed fan with a low, medium and high setting that blows cold, dry air like an air conditioner. It’s all green and has no Freon. The cold air is created by using the ice water inside the cooler.
If the cooling system is not used, the ice in the cooler will last for up to seven days at 90 degree temps, according to the company.
This will be the first retail presence for the portable cooler and air conditioner, which up until now has been sold primarily online or through catalog sales with other retailers such as Bass Pro Shops or The Sharper Image.
At the Sam’s Club stores, IcyBreeze will be selling its Flurry Package, which includes a 12-volt and a charger, and will sell for about $361.
Last July, the company started selling its product, and it is getting ready to pass a significant benchmark for its first year of sales, Jenkins said. Now, IcyBreeze will have a retail presence and more visibility to consumers.
“It’s a seed that gets planted for the next year and for growth ... It’s at your fingertips now more than ever. We have a physical presence now,” said Jenkins.
The company has received a lot of notice over the last couple of years, with mentions made in Outside magazine, Gadget Review and on ABC’s “The View,” just to name a few.
BuzzFeed listed IcyBreeze No. 4 on both its list of “33 Insanely Clever Products That Came Out in 2014” and more recently on its list of “29 Insanely Clever Products That Will Make You Want to Go Camping.”
The product also received a 2014 Gear of the Year Award from 50 Campfires and was listed as one of the “Five Coolest Foodie Gizmos of 2014” by Westword.
In 2013, IcyBreeze LLC won third place in the Tulsa Community College StartUp Cup, a local entrepreneurial competition.
Laurie Winslow 918-581-8466